Why we show categories, not logos.

Most retainers run NDA-default.

Out of our last 90 retainer engagements, 71 ran under signed mutual NDA at the client's request. Mid-market and growth-stage brands often treat marketing performance, channel mix, and creative tests as competitive advantage — not marketing collateral. We respect that.

When we publish a case study, the metric ranges and methodology are real. The brand name, sector specifics, and identifying revenue figures are stripped. Every case is reviewed by the client before we publish — they hold a veto on every line.

Reference contacts on request.

If you are seriously evaluating us, we will introduce you to two or three current or former clients in your sector — by phone or by email — after a counter-NDA. They will tell you, on the record with you, what worked, what did not, and what they would do differently.

Metrics inside published case studies are independently verifiable on request: GA4, Klaviyo, Google Ads, or Looker Studio screenshots from the engagement window, with brand identifiers redacted. We will not send these unsolicited — but they exist, and they hold up.

Named clients exist. Logos when permitted.

Where a client explicitly opts in to be named — typically because the engagement is itself part of a launch announcement or thought-leadership push — we name them. You will see their logo on the relevant case-study page, not on a generic ticker.

We do not buy logo placements, swap logos for testimonials, or reproduce a logo without an explicit current authorisation in writing. If you see a logo on this site, the brand has actively given us permission to display it for the named purpose.