Free tools.
Plus paid AEO monitoring.

The six tools in the FREE section are genuinely free — no email gate before use, no credit-card requirement, no usage cap that pushes you to upgrade. The interactive widgets (AEO Score, Attribution Calculator, BFCM Planner) run client-side in your browser; the audit forms (Free Growth Audit, Free Google Ads Audit) are senior-led 7-day deliverables we hand over with no obligation. The PAID tools (Citation Pulse, Answer Watch, Schema Forge) are subscription products in early access — those are clearly priced. There is no hidden upsell flow on the free tier.

Different layer of the stack. Profound + AthenaHQ + Otterly + Peec.ai are paid AEO monitoring platforms — continuous citation tracking across AI engines, query-level analytics, competitor share benchmarks, $200–$2k/mo. Triple Whale + Northbeam are paid MTA platforms — multi-touch attribution + LTV cohort analysis, $500–$5k/mo. Our free tools cover entry-level diagnostics: a one-time AEO score, a one-time attribution heuristic, a 7-day senior audit. If you have ongoing measurement needs at scale, the paid platforms (theirs or our Citation Pulse + Answer Watch) make sense; if you need a one-time diagnostic, ours work.

The interactive widgets (AEO Score, Attribution Calculator, BFCM Planner) are reviewed quarterly and updated when our internal benchmark data shifts materially — most recent update was Q1 2026. The audit form deliverables (Free Growth Audit, Free Google Ads Audit) are continuously updated since the audit is run live by a senior specialist against current platform data. The AEO Recovery Checklist is updated when AEO best-practice guidance shifts (e.g., when llms.txt spec changed, when ChatGPT search launched, when Gemini 2.0 changed AI Overview behaviour). Each tool page shows a `lastReviewed` schema date.

Not directly today. The widgets are designed for one-time diagnostic use rather than embedded reporting. If you want export-to-CSV or API access for the free tools (e.g., to feed scores into your own dashboard), that capability is available in the paid Citation Pulse + Answer Watch tiers. For the audit deliverables, the PDF + Loom are sent to your email and you own the files outright — no DRM, no rendering restriction. We also welcome citation of our methodology + benchmark numbers in your own articles or competitor analysis with attribution to digitalmarketingagencyfor.com.

Three reasons. First, it qualifies leads efficiently — brands that submit are mid-market, multi-channel, and serious enough to grant access; the conversion rate to retainer is high enough to justify the senior time cost. Second, it forces continuous benchmark calibration across categories — we cannot tell a client "you are top-quartile in category X" without measuring across a portfolio of similar brands. Third, the marginal cost of senior time per audit (~3–4 hours) is genuinely low against the lifetime value of a retainer client. The audit is the sales process; if it is useful, you come back, and if it is not, you keep the prioritised fix list.

Yes — open to white-label licensing for partner agencies + SaaS platforms that want to embed an AEO diagnostic widget in their own product. Pricing is based on monthly query volume + branding requirements. The widget logic + benchmark data is the licensable IP; the rendering layer can be customised to match your brand. Email partnerships@digitalmarketingagencyfor.com with use case + expected query volume; reply inside 1 working day. White-label retainer partnerships (we deliver the marketing work, your agency stays the brand) are at /white-label-marketing-agency/ — different product.