SERVICES  /  CONTENT MARKETING AEO REBUILD

Rebuild your content for the AI era.

You spent years building a content library. AI Overviews changed the rules. Restructure your top 50 pages for AEO citation — TL;DR, structured Q&A, citable stats, schema. Same library, citation-ready. $7,499.

SPRINT $7,499 (6 weeks)
SCOPE Top 50 pages
INCLUDES Schema + AEO structuring
MEASURED AthenaHQ + manual
§ INTRO
WHY THIS PAGE EXISTS

Legacy long-form ignored by AI engines? Top-50 commercial pages restructured for citation.

70–80%
OF AEO RECOVERY CAPTURED IN TOP-50 COMMERCIAL PAGES
OUR AUDIT DATA
I.

What broke.

Long-form content written for 2018–2022 SEO playbook patterns — listicle intros, vendor-voice openings, generic stats without primary sources, no schema beyond basic Article — increasingly gets ignored by AI engines (ChatGPT, Perplexity, Gemini, Claude, Google AI Overviews) when buyers ask category-defining questions. The legacy content still ranks in Google for direct match queries, but the high-leverage commercial-intent question searches now resolve inside AI answers — and your content is not being lifted because it is not structured for direct quotation.

II.

The cost of inaction.

Most brands have 50–500 long-form pieces in legacy state — restructuring all of them is impractical. But the top 50 commercial-intent pages (those with existing search-volume + commercial intent + measurable AI-Overview click loss) capture 70–80% of recoverable AEO traffic. Beyond top 50 the marginal return drops sharply. Doing nothing means continued decline as competitors restructure and AI engines cite them in your absence — and AI engines preferentially cite already-cited brands, so the gap widens, not narrows.

III.

The rebuild.

6-week AEO Rebuild Sprint ($7,499) ships top 50 commercial-intent pages restructured for AI quotability: TL;DR opening blocks (engines lift these directly), structured Q&A subheads (formatted for direct quote extraction), citable original stats with primary sources + access dates, author-attributed bylines with credentials in Person schema (E-E-A-T compounds), full Schema graph (Article + FAQ + Speakable + BreadcrumbList per page), entity SEO work where eligible, internal-linking pass to route equity to rebuilt pages first, and citation tracking via AthenaHQ + Profound. Schema indexing 2–6 weeks; first citations 4–8 weeks for cited-brand candidates; compounding from there.

§ REBUILD OUTCOMES

What rebuilt content typically achieves.

70–80%
OF AEO RECOVERY FROM TOP-50 PAGES
OUR AUDIT DATA
2–6 wks
TIME TO SCHEMA INDEXING
OUR DATA
4–8 wks
TIME TO FIRST AI CITATIONS
OUR DATA
50 PAGES
COMMERCIAL-INTENT REBUILD STANDARD
SPRINT SCOPE
§ COMPARE
REBUILD VS ALTERNATIVES

6-week sprint vs brief-only mode or in-house rebuild.

CRITERION
FULL REBUILD SPRINT
IN-HOUSE DIY
Total cost
$7,499 fixed (6 weeks, 50 pages)
$25–60k loaded ($150 per page × 50 + senior editor time + schema dev)
Time to ship 50 pages
6 weeks
12–26 weeks typical
AEO structuring depth
Senior writers trained on AEO + schema + entity work
In-house writers learning AEO; voice + structure both at risk
Voice calibration
Voice document week 1 + sample sign-off before scaling
Voice already known but variable across writer team
Citation tracking included
AthenaHQ + Profound monthly post-deploy
Self-tracked; tooling separate
Brief-only mode (reduced)
$4,999 sprint — we provide briefs + schema, your writers execute
Same as full DIY
Risk profile
Productised; outcome-aligned scope
Internal-time sunk cost; unclear when "done"

BOTTOM LINE: SPRINT FITS BRANDS THAT WANT TOP-50 SHIPPED IN 6 WEEKS. BRIEF-ONLY FITS BRANDS WITH STRONG IN-HOUSE WRITING + WEAK AEO STRUCTURE.

§ 01
WHO REBUILDS

Brands with a real content library — that AI Overviews hit hard.

B2B SaaS, mature blog

100+ posts, declining organic, AI Overviews stealing top queries. Recover with structural rebuild.

eCom + DTC, content-led

How-to + ingredient + comparison content rebuilt for AEO. Citable, recoverable.

HealthTech + FinTech

Evidence-tagged content + clinician/expert authorship. Highest AEO leverage in regulated.

Multi-region brands

Multi-language content rebuild. AEO works the same in non-English markets.

§ 02
REBUILD PROCESS

Audit → restructure → ship. 6 weeks.

WK 01

Audit + prioritisation

Existing content audit. Top 50 commercial-intent pages identified. AI Overview incidence on each.

WK 02

Schema + entity work

Schema graph deployed. Author + Person + Article + FAQ + Speakable schemas live.

WK 03–04

Restructure (top 25)

TL;DR, structured Q&A, citable stats, original-data injection. Republished with schema.

WK 05–06

Restructure (next 25)

Continues. Brand-mention strategy in parallel. Citation tracking baseline.

POST-SPRINT

Monitoring

AthenaHQ + manual citation tracking. Click-recovery measurement. Optional retainer transition.

§ 03
WHAT SHIPS

What ships in the rebuild.

Top 50 page rebuild

TL;DR, structured Q&A, citable stats, original-data injection.

Schema graph

Article + Author + Person + FAQ + Speakable schemas live.

Author bios

Person schema with credentials. AI engines preferentially cite authored content.

Internal linking pass

Topic-cluster reinforcement. Link equity routed to rebuilt pages first.

Original-data injection

Where eligible — embedded original stats from your data.

Citation tracking

Baseline + monthly tracking. AthenaHQ / Otterly + manual audits.

§ 04
PRICING

Single sprint. Or roll into retainer.

AEO REBUILD SPRINT · MOST COMMON
$7,499
6 WEEKS

Top 50 pages restructured for AEO + schema rollout + entity work.

  • Top 50 pages restructured
  • Schema graph deployed
  • Author/Person work
  • 30-day citation tracking
Get this tier
ONGOING CONTENT
$1,799–$4,999/mo
RETAINER

Ongoing AEO-structured content production at 4 or 8 pieces/mo.

  • 4–8 pieces/mo
  • AEO-structured
  • Pillar pages quarterly
  • Original research quarterly
Get this tier
§ 06
FAQ

Rebuild questions we get most.

Why does the AEO Rebuild Sprint cover 50 pages — why not 100 or all of them? +

Top 50 commercial-intent pages capture 70–80% of AEO recovery for most brands — these are the pages with existing search-volume + commercial intent + measurable AI-Overview click loss. Beyond the top 50, diminishing returns set in: pages 51–100 typically contribute 10–15% of recovery, pages 101+ contribute marginally. The Sprint ($7,499) ships the high-leverage 50; ongoing rebuild of remaining pages runs through the Content Retainer ($1,799–$4,999/mo) at 4–8 pages/month if your library justifies it.

How fast do AI citations appear after the rebuild? +

4–8 weeks for cited-brand candidates (brands with existing Wikipedia, Wikidata, or strong third-party mention graph) before first citations across ChatGPT, Perplexity, Gemini, Claude, and Google AI Overviews. Schema indexing in major answer engines: 2–6 weeks. Compounding citation density from there as engines accumulate more references and trust signals. New brands without existing entity footprint typically need 3–6 months for citation density to build meaningfully — entity SEO work runs in parallel during the sprint.

Will traditional Google SEO rankings suffer during the AEO rebuild? +

No — AEO-structured content typically lifts traditional Google rankings too. Clear TL;DR summaries, structured Q&A, citable original stats, authoritative author bios, and well-formed Schema all signal quality to Google's helpful-content classifier as much as they signal quotability to AI engines. We re-publish with 301 redirects where slugs change, preserve internal-linking equity, and run pre/post Google Search Console monitoring during cutover. Most clients see Google rankings improve in parallel with AEO citation density during the sprint.

Can I run the AEO content rebuild myself using AI tools like ChatGPT or Claude? +

You can use AI for outlining and research scaffolding — yes, that is exactly how we operate too. Final-draft AI-only content tanks AEO performance because answer engines (ChatGPT, Perplexity, Gemini, Claude, Google AI Overviews) increasingly detect and downrank pure-AI content. The leverage is in human editing + citable original data + structured schema + author-attributed bylines + entity adjacency — none of which AI can ship without a senior editor in the loop. Editorial standards documented at /about/editorial-standards/.

Does the AEO rebuild work for non-English content? +

Same playbook applies in non-English markets across all four major answer engines (ChatGPT, Perplexity, Gemini, Claude). We have multi-language content strategists in pool covering Spanish (LATAM + Iberian variants), French (France + Quebec), German, Dutch, Portuguese (Brazil + Portugal), Italian, Hindi, Mandarin, Japanese, Arabic. Latin-script languages work cleanly today; CJK and Arabic AEO performance has slightly reduced parsing accuracy on source attribution but improving fast. Schema and llms.txt are language-agnostic.

Do you handle the actual content writing or just provide briefs? +

Both options available. Full-service writing: interview-led research, your brand voice (calibrated week 1), AI-assisted research + outlining, senior-writer first draft, editorial pass, schema deployment, internal linking — included in the $7,499 Sprint. Brief-only mode: we provide structured briefs (TL;DR scaffold, Q&A skeleton, schema spec, citation targets, internal-link map) for your in-house writers to execute, at a reduced rate ($4,999 Sprint). Most clients run full-service for the rebuild then move to brief-only on the retainer once their voice is calibrated.

§ START

Send your top-traffic pages.

Or just your domain. We'll identify the top 50 commercial-intent pages, quantify AI Overview incidence, and quote a fixed rebuild sprint inside 7 days.

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