Answer Engine Optimization for HealthTech.
AI engines treat health content cautiously — and rightly so. We build YMYL-aware AEO surfaces with proper MedicalOrganization schema, clinical-evidence citations, and HIPAA-compliant content architecture.
Three reasons HealthTech brands ship AEO with us.
MedicalOrganization + MedicalCondition schema
Health content with proper Medical*-type schema gets cited 3–5× more than generic Organization-typed content. The Medical schema family is what tells AI engines you're a recognised authority in the YMYL category.
Clinical-evidence citations
Every health claim hyperlinks to a primary clinical source (PubMed, Cochrane, NEJM, etc.). AI engines weight outbound clinical citations as the primary YMYL trust signal.
HIPAA-aware content architecture
Patient-facing vs provider-facing content separation, no PHI in indexed pages, BAA + DPA visible in legal. HealthTech AEO is operationally bounded — we ship within those bounds.
B2B SaaS
Migrated content for AI quotability. Cited inside ChatGPT + Perplexity.
DTC Brand
Creative refresh + saturation rotation + mobile checkout fix.
eCom Brand
Klaviyo migration + 28-flow lifecycle. Zero ad spend added.
What AEO for HealthTech actually means in 2026.
AI engines treat health content cautiously — and rightly so. We build YMYL-aware AEO surfaces with proper MedicalOrganization schema, clinical-evidence citations, and HIPAA-compliant content architecture.
HealthTech AEO benchmarks — vs top-quartile.
Common HealthTech AEO mistakes — and what to do instead.
Common HealthTech AEO questions.
Is AEO safe for HIPAA-regulated HealthTech?+
Yes — AEO is fully compatible with HIPAA when implemented correctly. The boundaries: AEO surfaces are public-facing marketing content (educational health information, clinician bios, condition explainers, treatment-option comparisons). PHI never appears on AEO-targeted pages. Patient portal content stays gated and uncrawlable. The HIPAA-compliant AEO architecture: public site (Med-schema + clinical citations + expert bylines + lastReviewed) operates separately from the patient-facing app (BAA-covered, encrypted, no crawler access). This separation is built into our delivery architecture from day one. Our DPA covers GDPR + CCPA + DPDP by default; HIPAA is a paid add-on for US HealthTech clients with signed BAAs.
What does an AEO audit actually deliver?+
A 30–40 page diagnostic covering: (1) current citation share across ChatGPT, Perplexity, Claude, Gemini, Bing Copilot for your 20 priority commercial queries; (2) schema graph audit (Organization, Person, Service, Article, FAQPage, Speakable, ItemList, Review where applicable); (3) entity-graph density (sameAs cluster, Wikipedia / Wikidata adjacency, mentions audit); (4) llms.txt + ai.txt status; (5) competitor citation analysis — who in your category is getting cited and why; (6) ranked Top-10 fix list by AI-citation-share impact. Delivered as PDF + structured Notion doc. $1,199 USD, 2-week turnaround.
How is AEO measured?+
AEO measurement requires citation-tracking tools (Profound, AthenaHQ, Otterly, Brand24) — not traditional SEO rank trackers. The primary KPI is citation share per priority query, tracked across 5 engines (ChatGPT, Perplexity, Claude, Gemini, Bing Copilot). Secondary KPIs: branded search lift (Google Search Console), AI-referred traffic (where engines pass referrer), conversion rate from AI-referred sessions. We instrument all of this in week 1; baseline is reported in the audit; lift is reported weekly via Loom.
Will AEO hurt traditional Google SEO?+
No — they share infrastructure. Schema engineering, entity SEO, lastReviewed metadata, named-author E-E-A-T, llms.txt — all of these benefit Google SEO as much as AEO. The work is additive. Some legacy Google SEO tactics (keyword density chasing, hard-link campaigns) do not benefit AEO; we drop those. The net effect on the typical engagement: organic Google traffic +15–35% in 90 days alongside the AEO citation lift.
What's the minimum AEO engagement for HealthTech clients?+
$1,199 USD for the standalone AEO Audit (2-week diagnostic, no commitment beyond). $5,499 USD for the AEO Sprint (4-week rebuild, the most-common starting point — audit + schema rebuild + llms.txt + ai.txt + top-20 content surfaces). $1,799/mo USD for the AEO Retainer (ongoing citation tracking, monthly content surfaces, schema maintenance, entity-graph extension). Most HealthTech clients start with the Audit, then progress to Sprint within 30 days when the gap analysis is clear.
Do you have HealthTech references we can talk to?+
Yes. After counter-NDA we introduce you to current or former HealthTech clients — on the record — within 48 working hours of brief acceptance. Most published case studies are anonymised under client NDA; the reference contacts are real and reachable. We do not invent references and do not run "channel-partner" fake-reference schemes that some agencies use to inflate case-study volume.
What's the typical AEO timeline for HealthTech brands?+
Week 1–2: AEO Audit (citation share baseline + 30-page diagnostic). Week 3–4: schema engineering + llms.txt + ai.txt + entity-graph rebuild. Week 5–8: top-20 content surface rebuild for AI extractability (TL;DR + FAQPage + Speakable + outbound primary-source citations). Week 9–12: citation tracking instrumentation, monthly review, retainer transition. Measurable citation share lift typically appears at week 6–8; compounding lift through month 4–6.
Get a free AEO audit for HealthTech.
Submit your domain. We'll benchmark your citation share across 5 AI engines, audit your schema graph, identify the entity-graph gaps — and deliver the top 5 AEO fixes inside 7 days. No call required unless you want one.